The Upside Down is an interactive museum experience with more than 25 rooms and installations across 3,000 m², full of optical illusions, upside-down settings and colourful sets designed for photos and videos. Touching is allowed and encouraged: you become part of the scene, from stepping inside a Mondrian artwork to jumping into an LED ball pit.
The theme “The New Dutch” celebrates the contemporary Netherlands, including its diversity and dance culture. There is a colourful café with freakshakes and waffles, and combination tickets with a cocktail or a canal cruise. Fun for all ages.
Practical information
- Address Europaboulevard, Amsterdam